About
Here’s what we’ve learned after three decades in the trenches of marketing and communications: The organizations changing the world are often the worst at telling people about it.
They're too busy doing the work to talk about the work. They assume their impact speaks for itself. They think good intentions—or great products and services—are enough to cut through the noise.
They're wrong.
In a world drowning in messages, even the most important work can disappear without the right strategy, voice, and execution behind it. That’s not just unfortunate—it’s a missed opportunity. Because when game-changing organizations stay invisible, we all lose.
That’s exactly why Jenji & Co. exists.
A Studio Built for Impact
We’re a boutique marketing, communications, and event planning studio based in Frederick, Maryland, built specifically for mission-driven businesses, nonprofits, and forward-thinking companies who refuse to let their impact go unnoticed. We help purpose-driven organizations cut through the clutter, connect authentically with their people, and turn their vision into unstoppable momentum.
We’re not a massive agency—and that’s absolutely by design.
We work closely and intentionally with a select group of clients who are doing work that matters, delivering the kind of high-touch, highly customized support that transforms scattered efforts into strategic success. Whether you need a trusted partner to architect your entire marketing and communications strategy, or expert hands to shepherd a critical project across the finish line, we adapt to fit exactly what makes sense for your mission and your moment.
From message clarity to audience connection to flawless execution—we make important work impossible to ignore.
Meet Jennifer Gerlock
Founder & Principal, Jenji & Co.
With more than three decades of leadership in strategic marketing, communications, and community engagement, Jennifer Gerlock founded Jenji & Co. to bridge the gap between having something important to say and saying it in a way that actually moves people.
She’s spent her career working with organizations that are doing meaningful work but struggling to communicate it clearly and consistently. Her approach combines strategic thinking with hands-on execution—she’s equally comfortable developing a comprehensive communications strategy or rolling up her sleeves to write the copy that brings it to life.
Jennifer has held executive roles across public affairs, nonprofit development, education, membership associations, and private industry, building a reputation for creating campaigns and programs that deliver real results.
Before launching Jenji & Co., she served as Vice President of Marketing & Communications at the Frederick County Chamber of Commerce, where she also served as the Executive Director of the Leadership Frederick County program and helped to found the nationally recognized S.H.E. Week event series. Her work there earned recognition for its impact on community engagement and economic development.
Jennifer is a strategist, storyteller, and problem-solver who thrives at the intersection of big ideas and practical execution. She’s known for helping organizations find clarity in complex messages and confidence in how they show up in the world.
Her Approach?
Taking mission-driven visions and translating them into clear, compelling campaigns, programs, and events that serve both purpose and performance.
Jennifer understands that great strategy means nothing without great execution, and that even the most important work can go unnoticed without the right communication behind it. She brings strategic insight, creative thinking, and reliable partnership to every engagement.
As the founder of Jenji & Co., Jennifer works closely with each client to understand their unique challenges and goals—whether they need comprehensive communications strategy, event planning that creates real connection, or simply a trusted partner who can help them communicate their impact more effectively.
Need specialized expertise?
We collaborate with a trusted network of creatives and strategists. But this partnership is personal—you’ll always work directly with founder Jennifer Gerlock, who treats your success like her own.
Where Purpose Meets Performance
Our Philosophy
We believe that when you marry strategy, soul, and execution, you create something rare: results that don’t just perform—they transform.
That’s why everything we do starts with deep listening. We dig into your vision, your challenges, your audience, and your untapped possibilities. We don’t arrive with cookie-cutter solutions or one-size-fits-all strategies. We bring fresh perspective, strategic thinking, and a collaborative spirit that treats your mission like it’s our own.
We’re not here to give you advice from the sidelines—we’re here to roll up our sleeves and make extraordinary things happen.
What Drives Everything We Do:
- Strategy Before Everything Else – The most brilliant creative in the world is worthless without a plan that serves your goals. We start with strategy, always.
- Work That’s Worth the Investment – Time is sacred—yours and ours. We don’t chase shiny objects or create busy work. We focus relentlessly on outcomes that move your mission forward.
- Partnership That Adapts to You – You define what success looks like. We build the right level of support around your vision, your capacity, and your goals.
- Community-Rooted Impact – We care deeply about where we live and who we serve. That means showing up authentically, speaking truth, and celebrating progress wherever we find it.
Ready to Create Something They'll Never Forget?
At Jenji & Co., we exist to help you communicate with crystalline clarity, lead with unshakeable authenticity, and grow with unstoppable intention.